Looking to boost the energy efficiency of your commercial facility or property? Partner with Donnelly Energy! As a premier Direct Install contractor, we offer customized energy-efficient solutions to New Jersey businesses, local government entities, K-12 public school districts, and non-profits. Our services are designed to lower your costs and environmental impact while maximizing energy savings to fit your specific needs.

Direct Install for Commercial Facilities

Lighting and HVAC incentives for small-to-mid sized buildings

Discover the hassle-free path to energy efficiency in New Jersey with Direct Install. Utility-based Direct Install programs offer upfront incentives of up to 70% off when upgrading commercial lighting and HVAC systems all across the Garden State. Paired with 0% APR financing options, this no out-of-pocket cost program helps you get new mechanical equipment and experience significant savings on your energy bills while reducing your carbon footprint.

With over 13 years of experience in the Direct Install space, Donnelly Energy's team of industry experts offers a full turnkey service, ensuring that every aspect of your energy-efficient project is handled efficiently and professionally. From securing incentives and sourcing materials to expert installation, we take care of it all, saving you time and energy.

New Jersey's Direct Install programs aim to make energy efficiency accessible and affordable for commercial facilities throughout New Jersey, so you can lower your bottom line while achieving your sustainability goals.

Eligible buildings and upgrades include:

  • Commercial buildings with an annual average energy usage of <200kW
  • Lighting retrofits for both interior and exterior spaces
  • Heating, ventilation, and air conditioning (HVAC) systems
  • Boilers, chillers, heat pumps
  • Lighting sensors and controls, programmable thermostats

Donnelly Energy is an approved Direct Install contractor and trade ally for every New Jersey electric and gas utility: PSE&G, Jersey Central Power & Light (JCP&L), Orange & Rockland (ONR), Atlantic City Electric (ACE),New Jersey Natural Gas (NJNG) , and Elizabethtown Gas.



PSE&G’s Direct Install program is split into two categories: Small Business Direct Install (SBDI) and Direct Install (UEZ).

PSE&G’s SBDI program is for any of their commercially-metered customers that are not located in an Urban Enterprise Zone. It follows the same Direct Install model across the utilities, offering comprehensive and cost-effective energy-efficiency measures that cut energy costs by as much as 30%.

Donnelly Energy is an open network trade ally for their SBDI program, meaning that we can work with any PSE&G business customer up and down the Garden State, as long as they don’t fall in the “closed network” or UEZ category.

PSE&G’s Direct Install program (or what we often refer to as the UEZ or “closed network”) exclusively offers higher incentives for non-profits, local government, K-12 public schools, and businesses within Urban Enterprise Zones. For this program, each county has an assigned and exclusive PSE&G authorized contractor who is the only entity that can manage the Direct Install program on behalf of the customers in the above-mentioned sectors.

Donnelly Energy is the PSE&G authorized contractor for Burlington, Gloucester, Hunterdon, Middlesex, Monmouth, Morris, and Passaic counties.



NJ SmartStart Buildings® offered by New Jersey's Clean Energy Program™ is a prescriptive rebate program designed for new construction projects and complete gut-out renovations to "start" off with a clean energy slate by investing in energy-efficient equipment!

All non-residential utility customers are eligible to participate and receive up to $500,000 per electric account and $500,000 per natural gas account each program year.

Prescriptive measures include; Lighting and lighting controls, HVAC measures, Electric chillers, Gas water heating + Gas cooling and heating, Food service equipment, Variable frequency drives, Ground source heat pumps, Refrigerator doors and covers, Refrigerator / freezer motors, Refrigeration controls.



Many of the new utility-based Direct Install programs throughout New Jersey now offer interest-free financing options, meaning no out-of-pocket costs associated with approved projects.

PSE&G offers an on-bill repayment program where customers pay as little as 20% of the total project cost— interest-free—over 60 months on their PSE&G bill (or in one lump-sum payment, if preferred).

Give us a call at 973.323.8008 or Request Information to learn more about how your business can save energy and money.